We're all looking for certainty - but in the current business environment, it’s not as clear cut as thinking in terms of winning and losing sectors. And when you look under the hood of individual brands it's clear some have been adjusting better than others...
Read MoreHave you noticed that sales emails are starting to get just a little creepy? People you don’t know, ignoring social conventions, then persistently coming back with the same “I’m your best friend” tone of voice?
Read MoreWe looked at the effectiveness of direct outreach vs. the other channels for new business, to answer: what is the best way to reach all of your suitable prospects?
Read MoreOur unique methodology, systems and insights enable us to continue to consistently deliver new business relationships for our clients. We call this the Rainmaker RADAR.
Read MoreWe explore the challenges for agencies in identifying and engaging clients that are a good fit - and offer some potential solutions - plus a list of 30 hot sectors to watch...
Read MoreThe third Hot Sector briefing on the Pearlfinders platform looks at the marketing and sponsorship setup at 22 personal care brands - including shampoo, hair dye, deodorant, skincare and shaving products.
Read MoreThe second in a new series of Hot Sector briefings on the Pearlfinders platform gathers intelligence on the marketing and sponsorship setup at 21 consumer audio brands
Read MoreFor the first in a new series of Hot Sector briefings on the Pearlfinders platform, with intelligence on the marketing and sponsorship setup at 20 power tools brands.
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