We look at the trend toward self-sufficiency, including predictions for some of the categories and behavioural shifts that agencies will want to keep in mind over the next few months.
Read More40 brands across 8 sectors, outlining their involvement within esports. Some have partnered with esports for a number of years, while others are newcomers looking to capitalise on the growing market.
Read MoreWe’ve identified a critical window of time where we expect brands will want to pull in revenue to provide a buffer, but also to get marketing fundamentals in place to withstand probable curveballs and macroeconomic headwinds.
Read MoreMedia strategies of the UK’s biggest spenders using Nielsen’s full and comprehensive media spend data for 2019. Brands that substantially increased spend from last year, as well as those new to the top 2,000 spenders list.
Read MoreThree weeks in and (some) things are becoming clear. What can you do to maximise your chances of winning new business? Six points we’d like to share with you.
Read MoreBrands with the attitude, means and ambition to continue with significant new marketing investments - fast fashion, hygge, home fitness, video streaming…
Read MoreWith expansion rates ranging from 7% to over 37,000%, we explore why a 182-year-old law firm is outpacing its rivals, what a Dutch chocolate brand has to offer the UK market, and the pressures of the video game streaming market.
Read MoreHow can a highly productive sales culture be replicated in this new upside-down reality? How we're tackling new business in isolation.
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