Media Spend Analysis
Pearlfinders has a definitive list of the top media spenders of 2018, which channels they invested in, and how their budgets have shifted on the previous year.
We've cross-referenced this data with our insight on these brands' marketing and media investment plans, to identify the companies to watch in 2019.
The report includes:-
High-Risers - Brands who recorded the largest increase in measured media investment last year
Changing channels - An overview of how spend across each media channel has shifted for the top 2,000 spenders
New entries - Companies who entered the UK's top 2,000 spenders last year
Request the briefing here