The Balance Sheet

This edition looks at the following points. Download the PDF below or click on the links to the left:

  • NEW BUSINESS SUPPORT - AN EXPLOSION OF NEW ENTRANTS
    A précis of the evolution of the new business landscape, its fragmentation, what to expect - and watch out for - as well as an outline of the different kinds of support available...
  • SHOW ME THE MONEY - TRENDS TO WATCH IN THE U.K. MARKET
    A summary of data held at Pearlfinders on marketing services opportunities, of varying values and across industry sectors, to help understand trends and identify where marketing services businesses should strategically focus...
  • NEW BUSINESS PERSONNEL – TRAINING FOR SUCCESS
    With HR churn in new business departments at 49% - how can marketing communications agencies find and retain good business development people for their agencies…?
  • THREE SIMPLE QUESTIONS AND SOME STRAIGHTFORWARD CONCLUSIONS
    Clarifying what marketing decision-makers require from agency approaches...

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