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Case Studies

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Case Studies

  • The importance of being press proactive
  • Keeping communications relevant
  • Networking needs strong foundations and a sustained follow-up
  • European prospecting for a global network
  • New business helps define how an agency evolves
  • The rewards of standing for something
  • Thorough planning for more reliable results
  • Levering the press to win Channel 4
  • Why build relationships?
  • Sometimes you just get lucky

Archive »

Archive

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  • No names policies and technical lexicon – but pharmaceutical prospecting needn’t be a no go zone

    Read more »
  • Relationship-building requires proactive engagement

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  • Long-term commitments pay back

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  • Right time, right place...right technique

    Read more »
  • The value of staying in touch

    Read more »
  • Following-up marketing & networking events

    Read more »
1  |  2  |  Next »

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